CASIO life
In a world where you are always connected to your smart devices there is huge value in simplifying your life with a reliable time piece that just works, Casio has a long heritage of reliable function and style above all else.


We stand for
Simplicity | Style
Experience is no guarantee of simplicity and Cost is no guarantee of style. Every Casio watch blends a unique portion of simplicity and style that captures the attention and needs of all age groups.
Quality | Companion
Casio had found the formula to make time pieces that accent life with the resilient elegance of a cat and the versatile companionship of a beloved pet dog. Every watch is designed to survive the climate in any region of the world and serve its owner with unwavering durability in their respective fields of life.
Character | Versatile
During post WWII economic depression arose a digital watch, the CASIO F91W, that stood out from the crowd while fitting into the wrist of all workmen & women around the world, renowned for its versatility and majestic Japanese character, this watch made it possible (for the first time in the modern world) for everyone to own a time piece and one that could do more than time telling.

